Hello beautiful people. If you have been following our social media feed, you would have read Cheeky Ninja has booked her tickets to India. Lots of shoots, sangrias and fun times for us soon. I have been missing for a while but I promise I am back with a bang on the blog!
There’s a reason for my absence. I had been trying to wrap my head around the Instagram follower craze and Insta-bloggers that are popping up every day. This topic was hot news earlier when Instagram cleared fake accounts in 2014 and followers of several famous international bloggers and celebrity accounts dropped drastically. Here is a well research article on The Dirty Business of Buying Instagram Followers. Arie Purushu, a fellow blogger whose fashion illustration and content I am a fan of; wrote this piece earlier on the Instagram number game and how brands are overlooking blog content and readership.
Focus seems to have shifted from content to whats your instagram number. Since we’ve been blogging, our followers, comments, likes and mails have kept us motivated. So has working on creative concepts and interesting content. This change from real, engaged audiences to follower count, has been a little unnerving for me. I’m grappling with wanting to balance content, increase followers organically and remain true to why we started blogging while staying in the business and earn a living.
Anyway, enough of these intense thoughts, back to the style post for today. Incidentally, Diesel sent me this t-shirt from their autumn/ winter collection with a pun on followers. I decided it’s perfect for a fun take on the situation. Here is a sneaky take to increase followers with emphasis on #OOTD 😉
Wear a cheeky tee-shirt in your #ootd
Add balloons to your #ootd post
Play with a puppy in your #ootd
Sip on cocunut water candily in your #ootd
T- Shirt – Diesel
Skirt – Clockhouse
Shoes – boutique in Camden, London.